Extensionless URLs

Extensionless URLs omit the web address extension (html, asp, aspx, php, jsp, etc.). With Extensionless URLs, a web address is independent of the underlying technology.

For example, this page uses php - but the web address you will see above is

http://www.sastrugimarketing.com/extensionless

not

http://www.sastrugimarketing.com/extensionless.php

If this page's underlying technology were changed to .aspx or .jsp, the web address would remain constant. External and internal links to this page would be preserved, without redirects.

Extension-less URLs: Aesthetics, Functionality, Image

Extensions are a content-free mechanical item that can be concealed, like an engine under a hood.

Extensionless URLs are easy to remember for off-line advertising campaigns. www.example.com/deal is easier to remember than www.example.com/deal.aspx

Large companies with sophisticated sites increasingly use Extensionless URLs; using extension-less URLs is a subtle way of demonstrating technical excellence.